Platinum Hit is a reality competition series on Bravo launched in 2011 in which 12 singer-songwriters compete through innovative songwriting challenges that will test their creativity, patience and drive. The series was created and produced by Evan Bogart.[1] Every episode features a different topic from a dance track to a love ballad, that require the contestants to write and perform lyrics from a multiple of genres,[2] for a cash prize of $100,000, a publishing deal with songwriting collective The Writing Camp, and a recording deal with RCA/Jive label.
The show was originally to be entitled Hitmakers and was later changed to Going Platinum before settling on its present title.